Design & development studio
The services website of an education consultancy
The numbers that mattered to the client — not the ones that look good.
Agreed with the client before anything was drawn.
Everything that was handed over at the end.
Someone applying to study abroad arrives with one question — "which route is open to me?" — and the old site answered with a list of services. The result was long phone calls and the same consultation over and over.
The services were split into routes by destination and degree level, and each route got a page of its own: requirements, documents, rough timeline and cost. A free assessment form sits at the end of every route.
Every route page has the same fixed structure, so an applicant knows where to look for what. The documents table comes above the introductory prose.
The things this product does now that it could not do before.
Every destination and degree combination has its own page, with the requirements and documents for that route.
The documents required, in one fixed table, in the same shape for every route.
A few short questions at the end of each route; the request reaches the consultant with its full context.
Answers to the recurring questions sit beside the route itself, where they are asked.
The route the work actually took, with the time each stage needed.
A review of incoming calls and a sorting of the questions that took up most of a consultant's time.
The structure of the routes, and the route page designed to a fixed structure.
Building the site, the assessment form and loading the route content.
Training the team and watching the first two weeks.
The tools this project stands on, and still runs on today.
The consultancy team maintains the route content itself, and the page structure has not changed.
A short call, free and without obligation: we listen to what you need, then tell you how long it takes and what it costs.
